Digital Marketing Consultancy for Specialist Sectors
Sector experience that connects search visibility with commercially relevant enquiries
I provide independent SEO, Google Ads, content and AI visibility consultancy for organisations operating in sectors where search journeys and customer decisions are rarely straightforward.
Based in Edinburgh and working across Scotland and the UK, I bring relevant experience across healthcare, financial services, B2B and professional services, manufacturing, hospitality and appointment-based businesses. Explore each sector to see the challenges I help address and the services most relevant to improving visibility, lead quality and commercial performance.
B2B & Professional Services
I help established B2B companies and professional service firms improve how they are found, understood and chosen.
Financial Services
I help financial and accountancy businesses improve visibility for priority products and services, explain complex propositions clearly and generate more qualified enquiries and applications.
Healthcare & Clinics
I provide digital marketing support for private clinics, specialist practices, independent healthcare providers and other appointment-based healthcare businesses across Scotland and the UK.
Hospitality & Hotels
I help hotels and hospitality businesses improve how they are found and evaluated during travel research, strengthen their direct booking channels and generate more commercially valuable reservations and enquiries.
SME & Small Business
I help established SMEs across Scotland and the UK improve SEO, Google Ads, content and AI search visibility, focusing activity on qualified leads, bookings and sales.
Technical & Manufacturing
I help manufacturers, engineering businesses and technical suppliers improve how their products, processes and specialist capabilities are found, understood and evaluated.
Let's talk about...
Marketing Services
If you’re looking for an experienced freelance digital marketing consultant to help grow your business then we should chat. Drop me a message and I’ll get back to you and we can discuss your requirements.